The $100 Million Quest to Build the World’s Greatest Golf Ball
June 17, 2024
The odd part, to the engineers, was that [none of these problems] appeared in their data. That presented them with two options. They could tell the players that they were wrong. Or they could trust the players and examine whether the problem was with their numbers.
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The Hidden Meanings behind 5 Famous Car Brand Logos
November 18, 2025
joel's thoughts:
At one point, all of our favorite automakers were start-ups, and the tallest order of their day was to come up with a sharp new logo.